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Fisherman refuses aquaculture: I think it's time we come into the light

DR-Inland in Denmark

Friday, January 10, 2025 • 7:22 AM UTC - in Denmark

Fishmonger refuses to sell farmed fish: It's time we take matters into our own hands

Jacob Clausen sold farmed fish for 1.6 million DKK annually. Now he says no.

In a related text, the fishmonger states "out with farming and in with expertise". This is an excerpt from the video, the full length of which can be seen on Facebook. Video: P. Clausens Fiskehandler 6 minutes ago

Can't stand the smell of the bakery, you leave.

This saying also applies to the fishmonger's trade association.

Jacob Clausen is the owner of Denmark's oldest fish shop and has until now sat on the board of Danish Fishmongers.

However, after an announcement that he will no longer sell farmed fish, he has been kicked out.

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> Farming is done for the industry's sake and not for the sake of food.

> Jacob Clausen, owner of P. Clausens Fiskehandler

- Now it should be over. We should take matters into our own hands. We should hold onto our balls and move forward in a new time without farming, says Jacob Clausen in a video on Facebook.

The video triggered an exclusion from Danish Fishmongers, they write in a press release Thursday.

The fishmonger can no longer see himself in the eyes when he sells fish from a production that, according to him, is "unclean".

- Farming is done for the industry's sake and not for the sake of food, he says.

It is not the first time that Clausen has spoken out against the industry that he himself has made a good living from. Already two months ago, he shared the video 'Salmon is crap' on YouTube.

Farmed fish will no longer be sold at P. Clausens Fiskehandler. This applies to both Danish favorites such as salmon, but also cod, haddock and other farmed fish.

- I decidedly do not think it is a product that is worthy of being in our business any longer, says Jacob Clausen.

Read also: Ban on stonefish fishing tightened: The fish is totally protected ( https://www.dr.dk/nyheder/indland/forbud-mod-stenbiderfangst-skaerpes-fisken-totalfredes )

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Excluded from the board

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Three days after the video was posted on Facebook, the board of Danish Fishmongers issued a press release stating that Jacob Clausen has been excluded.

- The exclusion of Jacob Clausen from the board is not due to his personal views on farming, but his presentation and priorities in the role as board member, explains Lars Poulsen, secretary general of Danish Fishmongers, on behalf of a united board.

Board work should, according to Lars Poulsen, be based on members' interests rather than personal views.

He believes that farming is a reality in the industry, and that customers themselves can choose * which fish they buy.

The fishmonger is filleting a wild salmon, which is the new fish in the cooler.

It annoys the owner of P. Clausens Fiskehandler that there is no place for him on the board, even though it was expected, he explains.

- I think it's time we come out into the light and say no to what we don't want, instead of letting ourselves be controlled by the economy in the foods we sell, he says.

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> I have been completely knocked over and I don't quite know how to react.

> Jacob Clausen, owner of P. Clausens Fiskehandler

The fishmonger from Aarhus is giving up an annual turnover of 1.6 million DKK, which comes from farmed fish.

But it doesn't scare him. He hopes that customers will buy other types of fish.

Read also: Your favorite fish gets a taste: 'Throw it back in the ocean!' ( https://www.dr.dk/mad/artikel/din-yndlingsfisk-faar-smaek-smid-den-tilbage-i-havet )

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15,000 likes and strong support

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Jacob Clausen's video has garnered over 15,000 likes, and the strong support came to the long-standing fishmonger.

- I have been completely knocked over and I don't quite know how to react, he says when DR meets him in his fish shop.

He tells that some even encourage him to open a store in Copenhagen or sell fish online.

- I am very proud of it, and it means a lot that people support the business, says Jacob Clausen.

P. Clausens Fiskehandler has existed since 1888, and the owner hopes that the rejection of farming will not happen at the expense of his shop.

He wants to give it a facelift and get customers to buy other fish.

- So you can boycott us if you want to, but you also have to come down and buy everything, he says in the viral video.

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Warning: This article was translated by a Large Language Model, in case of doubt, you can always visit the original source.