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'People have called me retarded and a bad mother': New talk shows that the tone is still poor on Facebook

DR-Inland in Denmark

Monday, March 03, 2025 • 7:18 AM UTC - in Denmark

Analysis and Data have conducted an examination, reviewing a total of 73 million posts and comments on Facebook.

They have examined all comments and posts from March 2021 to June 2024 from 192 Danish politicians and 467 Danish media outlets.

The analysis shows that 4.5% of the content is hateful. The study was conducted from March 2021 to June 2024.

Furthermore, they have reviewed posts and comments in 1500 public Facebook groups with over 2000 members over a period of 14 days. Here, 1% of the comments and posts are linguistic attacks.

With the help of artificial intelligence, it has been possible for Analysis & Data to get an overview of the many million comments and posts.

The study was conducted in collaboration with Trygfonden.

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