Twice the Planning Complaints Board has ruled that the discount chain Big Dollar Store's shop in Brønderslev has too many groceries on the shelves.
Big Dollar Store in Brønderslev. The municipality threatens the chain with a police report after the Planning Complaints Board again ruled that groceries take up too much of the store's product range (Photo: © Heidi Clemmensen)
By Jesper Knox ( [email protected] ) 50 minutes ago
There is everything from frying pans to Christmas decorations on the shelves of the discount chain Big Dollar Store's shop in Brønderslev.
But candy, dog food, toothpaste, cleaning products and other groceries also take up space in the store.
"I expect that the company will comply with the decision. If that doesn't happen, a police report could be the next step."
And it is precisely the groceries that are a problem, according to Brønderslev Municipality, which is now threatening Big Dollar Store with a police report.
The chain's store on Jernaldervej in Brønderslev is not following an order to limit the sale of groceries, the municipality believes.
The Planning Complaints Board has twice ruled that groceries may only occupy 10 percent of the store's floor area, but the municipality assesses that the share is still around 25 percent.
This could have consequences, says chairman of the Technical and Environmental Committee in Brønderslev Municipality, Peter Stecher (Conservative).
- I expect that as a company you will comply with the Planning Complaints Board's decision. If this does not happen before the deadline, a police report could be the next step.
Remarkable order
Big Dollar Store has been given a deadline of November 25th to comply.
Brønderslev Municipality must decide on a possible police report on November 30th. In the worst case, the store may have to move.
- That could ultimately be the consequence, says the committee chairman.
The chain, which has 14 stores around the country, has itself filed a case against the Planning Complaints Board because it disagrees with the ruling.
Read also: Clear message to store: Sell less toilet paper or move ( https://www.dr.dk/nyheder/indland/klar-besked-til-butik-saelg-mindre-toiletpapir-eller-flyt )
DR has asked for a comment from Big Dollar Store's country manager, Peter Jakobsen. But the chain does not wish to comment further on the case, they write via their customer service email.
- We have naturally taken the municipality's remarkable order into account, and the case is now in the hands of our lawyers, the chain writes.
In October 2025, Peter Jakobsen called the Planning Complaints Board's first ruling "grotesque." ( https://www.dr.dk/nyheder/indland/klar-besked-til-butik-saelg-mindre-toiletpapir-eller-flyt )
Facebook ( https://www.facebook.com/share.php?u=undefined )
Warning: This article was translated by a Large Language Model, in case of doubt, you can always visit the original source.